The Technology You Grow With Is the Technology You Use

Out of an interesting article that indicates those people online spend more than twice the time online than they do watching television comes the point that consumers tend to use the media channels they grew up with.

From the Web 2.0 / online community perspective, this means that the size of the population involved in such communications is only going to grow as the internet displaces television, print and other forms of media as the channel of choice. This is especially true among the younger members of the population, who already find it hard to imagine a time when there wasn't an internet.

- Huw Hepworth